Rather enjoyably creamy-- a pleasant, unexpected surprise considering the sterile packaging. It's got a decently balanced salty-sweet ratio, and while the sweetening is non-sugar (stevia), it's less-noticeable than usual given the whole milk base and ample cocoa presence. Despite the 'whole milk from European grassfed cows' claim, the UHT processing of it is still quite apparent in the flavor-- giving it a familiar 'cooked milk' note rather than a 'grassy' one. All things considered, this was a nice surprise, and mildly enjoyable to the extent that the 8-ounce box may leave you wanting more.
